About 14 Percent Of iPhone Owners Plan To Buy Apple Homepod
Apple may have to catchup to Amazon Echo and Google Home in the voice-activated device game, but a Raymond James analysis shows that consumers are already interested.
By David Kaplan, Jul 7th
Can Samsung Digital Assistant Bixby Find Its Voice?
The competition among voice-activated assistants is only just beginning.
By David Kaplan, Jul 5th
U.S. Consumers Use Voice-Activated Tech More Than The Rest Of The World
49 percent of U.S. consumers use their voice assistants on a weekly basis, compared with 31 percent of global respondents, according to a joint JWT, Mindshare, Innovation Group study.
By David Kaplan, Jun 29th
Amazon Alexa And OpenTable Will Show You To Your Table Now
“With OpenTable’s Alexa skill, booking a restaurant reservation is as easy as saying ‘Alexa, ask OpenTable to make me a reservation’ at your favorite restaurant and you’ll be set," says OpenTable's Catherine Porter.
By David Kaplan, Jun 28th
How Apple Is Aiming Higher Than Amazon’s Echo With Homepod
Apple unveiled its smart speaker Homepod at its developer conference to do all the things other voice-activated assistant devices can do -- and more.
By David Kaplan, Jun 6th
Number Of Connected Intelligent Assistants Set To Exceed Global Population By 2021
Globally, the native digital assistant installed base is set to surpass the world's population of 7 billion people within four years, says Ovum Research.
By David Kaplan, Jun 1st
Mary Meeker’s Internet Trends: It’s Becoming More About Image, Voice, And Location
Voice is starting to supplant text when it comes to mobile search, as accuracy approaches 95 percent, Meeker said in the annual Kleiner Perkins Caufield & Byers analyst report.
By David Kaplan, May 31st
Apple Preps Amazon Echo Rival – Is This The Connected Intelligence Moment?
Siri has gotten smarter with the latest iOS 10 update. But Amazon Alexa And Okay Google have a strong hold on consumers' interest on voice-activated devices.
By David Kaplan, May 2nd
What Marketers Needs To Know About Audio-Branding
By David Kaplan, Dec 12th
Button's Mike Jaconi On How Buzzfeed And Walmart Are Demonstrating The Complement Of Content And Commerce
By David Kaplan, Dec 11th
Reinventing The Physical Experience With Social Pattern Recognition
, Dec 11th
Get the latest news in location and mobile marketing!
Something went wrong!
Get the latest news in location & mobile marketing!
Something went wrong!