Analysis How AOL’s Approach To Online/Offline Attribution Is Set To Evolve It's been almost a year-and-a-half since Verizon acquired AOL for $4.4 billion. It's also been a year since AOL itself bought mobile ad platform Millennial Media and revamped the MapQuest brand. Amy Mitchell explains how far the internet pioneer has come and where it's going in bridging physical and digital consumer analytics.
News Gimbal And NFL ‘Beacon-ize’ Super Bowl Fan Areas Across San Fran The official NFL ‘Road To 50’ mobile app presents visitors who can’t make it to Levi’s Stadium to witness The Broncos vs. The Panthers in person with location-alerts, events news, and offers by Hyundai, Verizon, and other game sponsors.