General Motors’ Maven Gig Expands To Six More Cities
“The freelance economy is growing, and Maven Gig is growing along with it to provide transportation solutions for freelance drivers," says Maven's Rachel Bhattacharya.
By David Kaplan, Aug 10th
10 Things To Know About Online-To-Offline Marketing This Week
All the location news this week, from Alexa's role in Amazon Prime Day to GM's shared mobility ambitions.
By Lauryn Chamberlain, Jul 7th
How General Motors Is Expanding Its Shared Mobility Project Maven
The infrastructure our team has built for Maven City and Maven Home car sharing is also providing valuable insights to inform the next stage of mobility, says General Motors' Peter Kosak.
By David Kaplan, Jul 5th
Rental Car Brands Avis And Hertz Shift Gears To Self-Driving
Avis has been rapidly ramping its connected car and shared mobility offerings. Hertz is taking its own road to the future of driving.
By David Kaplan, Jun 27th
General Motors’ Maven Gig Arrives In San Fran To Support On-Demand Economy
SF is the second city for the General Motors car sharing venture, Maven, as it builds out it looks to be the official ride of the 'gig economy.'
By David Kaplan, Jun 20th
Dealerships’ Latest Option For Drivers: Auto Subscriptions
A joint venture from Cox Automotive and Holman Enterprises are promoting a shared mobility as an alternative to buying or leasing a car with the creation of Flexdrive.
By David Kaplan, May 26th
Audi Finds The Right Place For Marketing With Airbnb
Where can someone drive a car that goes 200 miles-per-hour in the US? Audi turned to Aibnb to find a location.
By David Kaplan, Apr 13th
For Volvo, Location Analytics Helps ‘Outsmart, Not Outspend’ Auto Dealer Rivals
The use of ‘movement data’ can track and connect website and offline dealership visits as well as analyze drivers’ location patterns and lifestyle, Volvo Marketing Director John Militello says.
By David Kaplan, Apr 11th
Geo 101: What Is Shared Mobility?
The sharing economy continues to grow — and location intelligence plays a vital role.
By Lauryn Chamberlain, Apr 4th
How Audi’s Acquisition Of Silvercar Expands Its ‘Shared Mobility’ Ambitions
By purchasing Silvercar, Audi is looking at more than just a vehicle rental service; it's all about shaping the role of cars.
By David Kaplan, Mar 31st
What The TV Remote Says About The Role Of Voice-Activation In Consumers' Lives
By David Kaplan, Aug 16th
Think With Google: In Searches, "Near Me" Is Now Implied
By Lauryn Chamberlain, Aug 15th
Target And Office Depot Make A Bet: Can Same-Day Delivery Save Retail?
By David Kaplan, Aug 15th
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