Reviews Aren’t Just For Restaurants: How A Property Manager Boosted Its Online Reputation
"When we've created a happy resident environment, it can be broadcast to different channels to help improve our overall online presence," says Lincoln Property's Sheri Killingsworth.
By David Kaplan, Aug 18th
5 Undeniable Benefits of Online Reviews: Why It Just Keeps Getting Better
56 percent of consumers select a business if it has positive reviews/ratings in the local pack, writes Sherry Bonelli. And that's just the beginning.
, May 16th
5 Digital Marketing Trends to Implement in 2017
First up: Video is no longer optional, writes Sherry Bonelli.
, Jan 11th
Why Getting Online Reviews is More Important Than Ever
92 percent of consumers read online reviews before selecting a business, writes BrightLocal's Sherry Bonelli.
, Sep 12th
Seeing Stars: Why Getting Online Reviews is Important for Your Business
And once you have reviews, monitoring them — and communicating with customers — is almost as important as what the reviews actually say, writes Sherry Bonelli.
, Apr 14th
YP Partners With Better Business Bureau To Showcase Highly-Rated Local Marketers
While consumers have a vast array of online platforms to comment on a business, the Better Business Bureau's longevity sets it apart. And YP is featuring those 1.3 million "positive" reviews on its platforms.
By David Kaplan, Apr 12th
How Costly Is A Bad Digital Reputation?
Very, especially in terms of hiring, finds the Harvard Business Review. Here’s what companies can do about it.
By Lauryn Chamberlain, Apr 4th
Brandify To Marketers: Hire A Chief Location Officer
And for those who can’t find the right individual, CEO Manish Patel is pitching his company for that role.
By David Kaplan, Dec 3rd
10 Things To Know About Online-To-Offline Marketing This Week
By Lauryn Chamberlain, Dec 8th
How Mall of America Is Using Chatbots And Robots To Connect With Holiday Shoppers
By David Kaplan, Dec 7th
What Google's Featured Snippet Search Update Means For Marketers
By Lauryn Chamberlain, Dec 7th
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