Factual Expands European Presence With Store Visitation Measurement Deal
S4M will offer Factual’s store visitation measurement solution to clients including McDonald’s, Subway, Levi’s, Renault, and more, says European Managing Director Mandeep Mason.
By David Kaplan, Sep 11th
Verve German Acquisition Pushes Mobile Ad Platform Deeper Into Proximity-Targeting
'We are opening the doors to Germany’s foremost push technology; working together will make our offering even stronger for our clients and bring Verve firmly into the heart of Europe,' says Verve's Ian James.
, Jun 26th
Factual CEO Elbaz Plots European Expansion As Location Market ‘Booms’
Location veteran Mandeep Mason will lead Factual in Europe, as CEO Gil Elbaz notes the growth plans go beyond ad tech.
By David Kaplan, Feb 22nd
OpenTable Booking Insights Promises To Make Reservations More Manageable For Restaurants
By David Kaplan, May 16th
Think With Google: 53 Percent Of Smartphone Users Don't Have Their Favorite Brand's App Installed
By Lauryn Chamberlain, May 16th
Can Uber Make Burger-Delivery-By-Drone A Real Thing?
By David Kaplan, May 15th