Analysis Instagram Live is Here – And Even Gary Vee is Using it It's time for digital marketers to get on board, writes Sherry Bonelli. Sherry Bonelli By Sherry Bonelli, Dec 13th
News Marketers Are Confident About Increasing Mobile Ad Spending, Though ROI Remains Uncertain  But many in the industry still need to deepen their understanding of mobile ROI, the American Marketing Association finds. Lauryn Chamberlain By Lauryn Chamberlain, Jul 27th
News The GeoMarketing Top 5 Countdown This week was all about location, location, location — from geo-targeted ads upping foot traffic by 74 percent to Placed's David Shim calling location-based optimization the "SEO of 2016." Take it in! Lauryn Chamberlain By Lauryn Chamberlain, Feb 5th
News SMB Growth In 2016: Digital Marketing Will Make The Difference Local businesses’ prospects are good as they embrace social media platforms, consumer review sites, and SEO, says Yelp. Lauryn Chamberlain By Lauryn Chamberlain, Dec 16th
News SMBs Are Increasing Digital Spending, But Need Help Measuring ROI 91 percent of SMBs will maintain or increase their marketing budgets this year — and they’re looking to providers to manage their digital media efforts. Lauryn Chamberlain By Lauryn Chamberlain, Jun 29th
News Social Media Management Is A Low Priority For SMBs Trying Out Marketing Automation Contact management, email marketing, and lead tracking are the main things these first-time buyers of marketing automation systems want. Lauryn Chamberlain By Lauryn Chamberlain, Apr 21st
Uncategorized Nearly Half Of All Local Media Sellers Are Diluting Their Digital Ad Revenue Borrell Associates continues to make the case for digital-only sales specialists. David Kaplan By David Kaplan, Jan 7th