Connected Cars Edge Out Fitness Trackers In IoT Popularity
Internet users prefer riding to wearing when it comes to their connected devices, an eMarketer report finds.
By David Kaplan, Jun 23rd
General Motors, Honda Accelerate IoT, Connected Cars Efforts
Can consumers and local businesses expect 'Alexa On Wheels?' General Motors and Honda are joining the race.
By David Kaplan, Apr 14th
HERE Extends BMW, Mazda Alliances To Its Location Platform
The race to power the intelligence of the connected car is on and BMW is the first automaker to sign on to the HERE platform.
By David Kaplan, Mar 6th
At CES, Pandora Finds Amazon’s Alexa, Connected Cars Already Meaningful
The rise of audio activation is squarely in Pandora's space, says the music streaming service's Steven Kritzman at CES.
By David Kaplan, Jan 10th
Connected Home Devices Remain Favorite IoT Products For Parents
A possible interpretation of the stats: Staying in with the kids translates to time spent with smart TVs, health and fitness tools, security systems. Connected cars and smart-watches? Not so much.
By David Kaplan, Jan 5th
Visa Ready Expands To Wearables, IoT
As payments moves beyond plastic cards, the goal is to make ‘virtually any’ physical place into a commerce location.
By Daniel Parisi, Feb 22nd
The IoT Era Has Arrived — But What Does That Mean For Retailers?
Media and ad vet Greg Kahn believes that IoT is already transforming the physical shopping experience and that local businesses need to catch up to the advances.
By David Kaplan, Oct 21st
Pandora Targets More Listeners With Audio Everywhere Expansion
The internet radio streaming service can now serve up ads on millions of connected devices in-home and in-car, reaching its listeners wherever they are.
By Lauryn Chamberlain, Mar 12th
How Marketers Can Integrate OOH, Social To Create Context — At Scale
By Lauryn Chamberlain, Jun 22nd
Acquisition Of Zenly, Launch Of Snap Map Highlight Snapchat’s Real-World, Real-Time Influence
By David Kaplan, Jun 21st
Over 50 Percent Of Millennials Are Using Voice Commands At Least Once A Month
By Lauryn Chamberlain, Jun 21st
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