The Biggest Challenge Brands Face With Voice Search And Micro Moments
"If brands don’t get a handle on voice search now, they’re going to have big problems in the future," UM Worldwide's Joshua Lowcock tells Think With Google's Bethany Poole.
By David Kaplan, Sep 21st
Think With Google: Consumers Have 2X More Interactions With Brands On Mobile Than Anywhere Else
And with the rise of voice search, the ways they interact on mobile are changing.
By Lauryn Chamberlain, Sep 13th
Google My Business Listings Management Just Got A Lot Easier For Merchants
Updating correct business info, sharing photos, checking data on Google My Business can now be managed directly in Google Search whether on mobile or desktop.
By David Kaplan, Sep 6th
Walmart To Rollout Voice-Shopping Via Google Assistant To 4,700 Stores
"Our new voice shopping capability, including free two-day shipping and the Pickup Discount, will give our customers a compelling new way to get what they need at low prices," says Walmart U.S. eCommerce CEO Marc Lore.
By David Kaplan, Aug 23rd
Think With Google: In Searches, “Near Me” Is Now Implied
The search volume for local places continues to grow — but explicitly stated "near me" requests are on the decline. Here's why.
By Lauryn Chamberlain, Aug 15th
What Google Maps’ New Q&A Feature Means For Local Businesses
SMBs should get ready to list an optimized 'FAQ' section in maps.
By Lauryn Chamberlain, Aug 14th
Think With Google: Millennials Turn To YouTube For Hobbies, DIY Purchases
Video matters: Millennial users are 2.7x more likely to prefer to engage there than by reading a book or other resource.
By Lauryn Chamberlain, Aug 7th
Google Adds ‘Badges’ To Image Search On Mobile
The company's move sees visual discovery taking a big step forward.
By Lauryn Chamberlain, Aug 2nd
Think With Google: Mobile Searches For ‘Best’ Have Grown 80 Percent Since 2015
Shoppers are doing more research on smartphones than ever — and they're more likely to purchase from companies who customize information to their location.
By Lauryn Chamberlain, Aug 1st
Google Looks To Personalize Mobile Search By Interest, Location
The updated "Google Feed" has arrived. Here's what that means.
By Lauryn Chamberlain, Jul 19th
How Location Informs True 'One-To-One' Marketing — Across Platforms
By Lauryn Chamberlain, Jan 18th
1-800-Flowers CEO Chris McCann At NRF: Voice Is The UI Of The Future
By David Kaplan, Jan 17th
Dunkin' Donuts Goes Back To Its Local Roots For 'Next Gen' On-Demand Store Model
By David Kaplan, Jan 16th
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