Geo 101 GeoMarketing 101: What Is Voice Search An estimated 40 percent of searches by U.S. adults today are voice searches — and that has major implications for local marketing. Lauryn Chamberlain By Lauryn Chamberlain, Dec 6th
Geo 101 GeoMarketing 101: How To Build A Geofence Geofencing is a great way to communicate with customers in real-time — and it’s a simple way for small businesses to enter the world of location marketing. Lauryn Chamberlain By Lauryn Chamberlain, Oct 11th
Geo 101 GeoMarketing 101: Driving Better Marketing Results With Geofencing There’s more to geofencing technology than sending coupons to every consumer in a wide radius. Lauryn Chamberlain By Lauryn Chamberlain, Oct 4th
Geo 101 GeoMarketing 101: How To Succeed At Local Marketing What makes marketing truly local? Hint: It's more that just running a generic ad in a specific area. Lauryn Chamberlain By Lauryn Chamberlain, Sep 15th
Geo 101 GeoMarketing 101: What Is Proximity Marketing? Proximity Marketing lies at the intersection of mobile and location, where big things are happening for marketers. Lauryn Chamberlain By Lauryn Chamberlain, Aug 30th
Geo 101 GeoMarketing 101: Interactive Mapping Services Big companies have shelled out to acquire mapping services that provide them with custom location data. Here’s why. Lauryn Chamberlain By Lauryn Chamberlain, Aug 17th
Geo 101 GeoMarketing 101: What Is In-Store Attribution? Marketers want to know that an ad made consumers do more than click — they want to know if it made them visit a store. Lauryn Chamberlain By Lauryn Chamberlain, Aug 9th
Geo 101 GeoMarketing 101: What Is The On-Demand Economy? 7.6 million Americans will work as providers of on-demand services by 2020, Intuit has forecast. Why? Lauryn Chamberlain By Lauryn Chamberlain, Jul 26th
Geo 101 GeoMarketing 101: What Is Location Management? How to maintain accurate listings information in a world that has moved way beyond the yellow pages. Lauryn Chamberlain By Lauryn Chamberlain, Jun 22nd
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