Geo 101 GeoMarketing 101: What Is Voice Search An estimated 40 percent of searches by U.S. adults today are voice searches — and that has major implications for local marketing.
Geo 101 GeoMarketing 101: How To Build A Geofence Geofencing is a great way to communicate with customers in real-time — and it’s a simple way for small businesses to enter the world of location marketing.
Geo 101 GeoMarketing 101: Driving Better Marketing Results With Geofencing There’s more to geofencing technology than sending coupons to every consumer in a wide radius.
Geo 101 GeoMarketing 101: How To Succeed At Local Marketing What makes marketing truly local? Hint: It's more that just running a generic ad in a specific area.
Geo 101 GeoMarketing 101: What Is Proximity Marketing? Proximity Marketing lies at the intersection of mobile and location, where big things are happening for marketers.
Geo 101 GeoMarketing 101: Interactive Mapping Services Big companies have shelled out to acquire mapping services that provide them with custom location data. Here’s why.
Geo 101 GeoMarketing 101: What Is In-Store Attribution? Marketers want to know that an ad made consumers do more than click — they want to know if it made them visit a store.
Geo 101 GeoMarketing 101: What Is The On-Demand Economy? 7.6 million Americans will work as providers of on-demand services by 2020, Intuit has forecast. Why?
Geo 101 GeoMarketing 101: What Is Location Management? How to maintain accurate listings information in a world that has moved way beyond the yellow pages.